Project • Completed
User Journeys: Mobile Money enabled Cash and Voucher Assistance Programmes
Billions of dollars in humanitarian cash and voucher assistance (CVA) programmes are delivered annually to populations affected by conflict and natural disaster to enable them to meet their basic needs. The potential for mobile money to foster digital and financial inclusion for recipients of humanitarian CVA has received growing recognition. Crucially, however, the benefits of mobile money will only be equitable for all if interventions and payment systems are designed to meet the needs of the most vulnerable.
To better understand the lived experiences of receiving mobile money enabled CVA, the GSMA‘s Mobile for Humanitarian Innovation (M4H) programme commissioned Ground Truth Solutions to explore the user journeys of Concern Worldwide’s mobile money recipients in Burundi.
Through a series of qualitative user journey interviews and a quantitative perception survey with mobile money recipients, this project identified recommendations for Concern Worldwide and their mobile financial service provider, Cassava Fintech Burundi.